What is the new feature launched in Tik Tok
TikTok is the new kid on the social media block but its rapid growth is already on par with seasoned competitors. So much so, that one of the biggest trends to emerge in 2020 was other platforms creating that mimic what TikTok is so great at—entertaining short-form video. Now, TikTok is capitalizing on its success yet again with a new Q and A Feature that will undoubtedly encourage creators to build community and get serious about expanding their reach (if they haven’t already).
According to screenshots shared by social media analyst and commentator Matt Navarra, creators can add a question-and-answer button to their profile. This will allow fans/followers to submit questions that can be answered later in a live stream or via video reply.
The benefits of a Q&A feature for the creator and their community is obvious. For one, it encourages you to utilize TikTok more, which is also a win for the app itself. Plus, a dedicated space for this type of connection means you don’t have to always engage on the fly—you can be more thoughtful about when and how you create content on this particular platform